CNBC is airing a special on the business behind the Kentucky Derby, where the best three-year-old thoroughbreds compete at Churchill Downs in a mile-and-a-quarter race with a $2 million purse. Here’s a bit from the CNBC website:
The Kentucky Derby is the longest running sports event in American history. Now, a cherished pastime is a multi-billion dollar industry. From the champions to the big business of on-line betting, the Run for the Roses has become the icon of American horse racing.
CNBC Originals takes you inside the winner’s circle where legends are born and millions are made.
Catch the special tonight, Thursday, April 30th at 9pm eastern time. If you miss it tonight, check your local listings as CNBC always runs these specials several times over the following days.
From CNBC.
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1 response so far ↓
1 Tony Cartman // Jul 8, 2009 at 7:40 am
It’s really awesome to see a traditional event like this giving such a great prize for the winner. We got used to see this money only in sports like NBA or football..
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