You may have never thought twice about how mortgage companies generate business; I sure didn’t until I got into the business. What I learned was definitely not what I expected; what I expected was pretty simple, I always thought companies, including mortgage companies, generated business through their own marketing efforts, but that turned out not [...]
If you’re unfamiliar with LowerMyBills, it’s similar to Lending Tree, and if you’ve watched any TV at all, you know that Lending Tree markets itself as a place where you can have banks compete over you. It’s a great concept, but the companies that call you in response to your applications on these sites are [...]